Category: RTDs
Captain Morgan Expands RTD Lineup
Captain Morgan has introduced its newest ready-to-drink series, Captain Morgan Sliced. This is a line of cocktail-inspired malt beverages: “We didn’t just want to introduce another new canned drink …
Malibu RTD Cocktails
With ready-to-drink alcoholic beverages seeing continued growth, Malibu has introduced its new Ready to Serve (RTS) Cocktails line. This expands upon the brand’s portfolio of canned …
Spirit-based RTDs Take Off
Hard seltzer may have hogged the spotlight of the ready-to-drink beverage alcohol market in recent years, but spirit-based RTDs and canned cocktails are providing the buzz …
Dr. Dre and Snoop Dogg Launch Gin & Juice RTD
At the convergence of the ready to drink (RTD) and celebrity alcohol brand trends is the new Gin & Juice By Dre and Snoop. This is …
DISCUS: U.S. Spirits Sales Flat in 2023, RTDs Boomed
U.S. spirits revenues maintained market share in 2023, as the sector reset following the robust sales spikes during the pandemic super cycle, according to the Distilled …
Absolut Rolls Out Ready to Serve Cocktails Line
Absolut has entered the Ready-to-Serve (RTS) category with its new Absolut Cocktails line, launching with the flavors Vodka Mojito and Raspberry Lemonade. “With prepared cocktails as …
White Claw Rolls Out Nonalcoholic Version
With the no/low-alc movement in full swing, White Claw has revealed its latest innovation: White Claw 0% Alcohol seltzer. After years of research, including development of …
Nütrl Black Cherry
Made with vodka, seltzer and real juice, Nütrl Black Cherry is the latest release from this RTD brand. Nütrl Black Cherry is gluten free, 4.5% ABV …
Nütrl Vodka Orange Seltzer
Nütrl Vodka Seltzer has unveiled its latest innovation: Nütrl Vodka Seltzer Orange. Arriving in time for summer, this new release is made with vodka, seltzer and real orange juice. The result …
Truly Vodka Soda
Boston Beer Company’s Truly Hard Seltzer has reintroduced its first spirits-based seltzer as Truly Vodka Soda. Rolling out now in time for the summer season, Truly Vodka Soda …