Tag: tequila
Spotlight Shines On Celebrity Tequilas
by: Melissa Dowling
Actor George Clooney’s Casamigos tequila, founded in 2013, may be the best known of the celebrity tequilas, thanks in part to the brand’s $1 billion sale …
Tequila and Mezcal Trends for 2021
by: Melissa Dowling
Consumer thirst for tequila and other agave spirits keeps propelling the category to new heights. Tequila consumption in the U.S. rose from 15 million 9-liter cases …
DISCUS Report: RTDs and Premiumization Boomed in 2020
by: Kyle Swartz
The annual economic briefing by the Distilled Spirits Council of the United States (DISCUS), conducted virtually on Jan. 28, confirmed the grim state of on-premise in …
Why Tequila Is The Adventurous Spirit
Tequila is loving the limelight. The category in 2018 celebrated 17 years of growth, with consumption accelerating in the past five to six years. “Now cocktails …
Why Patrón Jumped Into Augmented Reality — and What’s Next
by: Kyle Swartz
Patrón Tequila launched an augmented reality (AR) tour of its Jalisco distillery last week. The company has long prided itself on embracing technology: Patrón was among the …
Patrón Announces First New Tequila to Core Range in 25 Years
by: The Staff
Patrón for the first time in a quarter of a century has announced a new addition to its core range of tequilas. The company today unveiled Patrón …
1821 Extra Añejo Tequila Corralejo
by: Kyle Swartz
Tequila Corralejo has released 1,000 cases of 1821 Extra Añejo (1821) in the U.S. This limited-edition expression, imported by Infinium Spirits, was made from 100% Blue …
4 Quick Facts About Craft Tequila
by: Kyle Swartz
Sales remain sunny for tequila. The category grew 5% last year in the U.S., with the big premium brands leading the charge. Luxury brands are also …
Tequila Ciudad
by: Kyle Swartz
Tequila Ciudad is made from tequilana weber and blue variety agave. Launching initially with the three traditional styles — blanco, reposado and anejo — Ciudad is …
Camarena Tequila New Packaging
by: Kyle Swartz
Camarena Tequila has rolled out new packaging that reflects the history of the brand. In 1761, the Camarena Family co-founded the town of Arandas, now the “epicenter …
