Tag: campaign
Dos Equis Summer ‘Luna Rising’ Campaign Links with Nightlife
by: Kyle Swartz
Dos Equis’ summer retail and on-premise promotional campaign is designed to capitalize on outdoor occasions that “rise with the moon,” according to the company. Running June 1 through the …
Jägermeister Unveils Campaign Celebrating the Brand’s Heritage
by: The Staff
Jägermeister announced today the launch of its nationwide “56 Parts. Best as One” campaign. The brand has tapped NY-based ad Agency Deutsch to create a campaign that focuses …
Dos Equis Launches Virtual Treasure Hunt
by: The Staff
The program, aimed at both retail and on-premise consumers, is designed to increase sales during a typically slow period during the first quarter of the year. …
