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Tag: campaign

In the News

Dos Equis Summer ‘Luna Rising’ Campaign Links with Nightlife

by: Kyle Swartz

05/28/2015

Dos Equis’ summer retail and on-premise promotional campaign is designed to capitalize on outdoor occasions that “rise with the moon,” according to the company. Running June 1 through the …

In the News

Jägermeister Unveils Campaign Celebrating the Brand’s Heritage

by: The Staff

03/03/2015

Jägermeister announced today the launch of its nationwide “56 Parts. Best as One” campaign. The brand has tapped NY-based ad Agency Deutsch to create a campaign that focuses …

In the News

Dos Equis Launches Virtual Treasure Hunt

by: The Staff

01/14/2015

The program, aimed at both retail and on-premise consumers, is designed to increase sales during a typically slow period during the first quarter of the year. …

In The News

  • Dogfish Head Releases Nonalcoholic Wheat Brew, Lemon Quest
  • Diageo Buys RTD Brand Loyal 9 Cocktails
  • Podcast: Pandemic Alcohol Trends — and Rum
  • What I’m Drinking Now: Tanya Saxena and the Promise at Dawn
  • Stranahan’s Original Single Malt Receives Rebranding, New Recipe
  • Dallas Celebrates 50 Years of Frozen Margaritas
More News >>

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