Category: HOMEPAGE PLACEMENT
Heineken unveils new hispanic ad campaign
WHITE PLAINS, N.Y. — Heineken USA announced today the launch of a new Hispanic campaign for the Heineken Brand Equity, which extends the reach of its …
James Beard semifinalists announced
Semifinalists for the James Beard awards have been announced. Semifinalists for outstanding wine service include: Acquerello, San Francisco Archie’s Waeside, Le Mars, Iowa Avenues at the …
AB InBev sells Labatt
AB Inbev will sell its Labatt USA unit to KPS Capital Partners LP, satisfying regulators concerned it would dominate upstate New York’s beer market. Read the …
AB InBev drops Bud.TV
AB Inbev is closing down Bud.tv, an online video site that promotes the Bud brand. Read why at Advertising Age.
Tap Handles get more elaborate to draw attention in tough economy
As beers have become more sophisticated, so have the tap handles that breweries and tap houses use to tout them. Read the full story in the …
NRA condemns NY federal court ruling on menu labeling
National Restaurant Association Executive Vice President for Public Affairs Beth Johnson issued the following statement in response to today’s U.S. Court of Appeals decision to uphold …
Heineken profit drops 74 percent
Dutch brewer Heineken announced on Wednesday that its net profits dropped 74 percent last year. Read the full story at the Wall Street Journal’s Marketwatch.
Court upholds NYC rule that some restaurants must post caloric info
A federal appellate court on Tuesday rejected the New York State Restaurant Association’s challenge to the city’s 2007 regulation requiring most major fast-food and chain restaurants to …
Anheuser-Busch kills retainer fees for its agencies
A-B has swapped its long-held retainer-based model of compensating its busiest agencies for a new approach based on an agreed-upon scope of work at the shops. …
Buffalo Wild Wings profits surge 29 percent
Minneapolis-based Buffalo Wild Wings is bucking the industry’s downward trend, reporting a 29 percent earnings increase in the fourth quarter year over year. Read the full …