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Soleil Mimosa New Packaging

02/10/2017

by: Kyle Swartz

Soleil Mimosa has introduced updated packaging for its line of pre-made, ready-to-drink mimosa cocktails.

The bottle refresh introduces a variety of changes to distinguish the Soleil Mimosa brand apart from its competition, the company says. “Soleil” the French word for sun, is befitting the new graphic sun-inspired logo. The new design includes a simplified message for consumers: “Made with Fresh Juice.”

While the new packaging offers a variety of changes, the orange, yellow and festive red hues remain a recognizable characteristic of the brand.

The four Soleil Mimosa flavors are:

  • Soleil Mimosa Classic: Fresh-squeezed orange juice with white wine.
  • Soleil Mimosa Mango: Mango juice with slightly creamy white wine; undertones of coconut and stone fruits.
  • Soleil Mimosa Pineapple: Sweet topical pineapple juice with white wine.
  • Soleil Mimosa Pomegranate: White wine and fresh-squeezed orange juice, a balance between sweet and tart, with hints of honey and cranberry.

The suggested retail price is $10.99 per 750-ml. bottle. They are 8% ABV.

SoleilClassic_2016 SoleilPineapple_2016 SoleilPomegranate_2016

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Last modified: 02/13/2017

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