Still Austin, a craft producer located in South Austin, has unveiled a full packaging rebrand for The Naturalist American Gin.
This rye gin is made from 70% Brasetto Rye and 30% non-GMO white corn provided by Texas farmers. Botanicals in the recipe include organic juniper berries, coriander seeds, cinnamon, citrus peels, elderflowers and allspice berries.
Bottled at 90 proof, this gin has an initial brightness, creamy mouthfeel, soft floral and citrus notes, an earthy character, rye spice and a warm finish, the company reports.
“For The Naturalist, we make a custom, in-house base distilled at a lower ABV than your traditional grain neutral spirit,” says John Schrepel, head distiller. “The result is an approachable gin with structure and nuance that highlights 12 botanicals, which complement the unique rye base and create a well-rounded, complex experience.”
For the new label, Still Austin commissioned artist and native Texan Marc Burckhardt to paint a series of portraits of “idealized” Austinites. Each label provides a sense of the people who have influenced and inspired the team, the company says, while paying homage to the Texas terroir. The woman pictured on The Naturalist is “surrounded by lush landscape, inspired by majestic beauty and satiated with the Earth’s raw treasures, including the spirit’s multitude of botanicals hidden among the verdant surroundings,” the company says.
The new gin will be available for purchase online (nationally) and throughout Texas on- and off-premise accounts for a suggested retail price of $32 for a 750-ml. bottle.