Cheers

Cheers

The Beverage Business Magazine for Full-Service Restaurants and Bars

  • Beverage Trends
    • Beer
    • Wine
    • Spirits
    • Wine Reviews
    • Marketing
    • Operations
  • Recipes
    • What I’m Drinking Now
    • Submit a Drink Recipe
  • Resources
    • eRNDC Login
    • SG Proof Login
    • CORE: Children of Restaurant Employees
  • Events & Awards
    • Cheers Beverage Summit
    • Growth Brands
    • BevX Awards
    • Supplier Awards
  • Podcasts
  • E-News
    • E-News Subscribe
  • Digital Issues
  • Cheers@Home

Scottish Pub Chain BrewDog Seeks Crowdfunding For U.S. Locations

11/30/2016

by: Kyle Swartz

Scottish craft brewer BrewDog, which will launch its American facility in Ohio in 2017, announced today that it plans to open a BrewDog BrewPub in any American city where at least 500 people invest in its “Equity For Punks” USA crowdfunding offering.

BrewDog’s bar division has locations ranging from Tokyo to Sao Paulo, London to Barcelona and Hong Kong to Rome. Every BrewDog bar — including the first U.S. location at the soon-to-open 110,000 square foot brewery in Columbus, Ohio — are places where “beer and food lovers can indulge in everything that is great about craft beer,” the company says in a press release.

BrewDog bars feature staff trained in craft brews, “Beer Schools” to educate customers about beery nuances, and food paired to the wide selection of beers they offer.

Every investor in BrewDog USA Inc. (with a minimum investment of $95) receives equity shares in the company, owns part of the Columbus brewery and the U.S. distribution of BrewDog beer, and receives the numerous perks of being an “Equity Punk,” including a 20% lifetime discount in the BrewDog USA online shop, a 5% discount in any BrewDog bar worldwide, and in invite to BrewDog’s U.S. AGM (annual general meeting).

BrewDog (PRNewsFoto/BrewDog)

BrewDog’s bar division has locations ranging from Tokyo to Sao Paulo, London to Barcelona and Hong Kong to Rome.

In addition, for each city where 500 people invest in BrewDog USA Inc., when BrewDog opens its local BrewPub, investors from the area have the opportunity to notch up the following perks:

  • $10 in BrewDog “Beer Bucks” for the first 500 investors in each eligible city.
  • The first 100 investors in each city will have their name permanently emblazoned on the “Wall of Punks” in their local BrewDog bar.
  • The first 500 investors in each city will gain access to exclusive previews of new offers and launches at their local bar before anyone else.

Founded in 2007, BrewDog has grown into an international brand with its Equity For Punks crowdfunding initiatives in the U.K., Europe and now the U.S. BrewDog has recruited 50,000 Equity Punks who have invested in its craft beer brand, helping BrewDog secure distribution into more than 60 countries, and grow a business that now employs more than 600 people worldwide.

Advertisement

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

brew dog crowd funding brew dog crowdfunding BrewDog brewdog crowdfund brewdog crowdfunding

Last modified: 11/30/2016

Previous Story:
Global Spirits Signs With M.S. Walker For New England Distribution
Next Story:
Legal Cannabis Could Be Cutting Into Beer Sales

About the Author: Kyle Swartz

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recipe Rating




In The News

  • Elijah Craig Unveils Barrel Proof Bourbon Batch B522
  • DISCUS, Pronghorn Partner to Improve DEI in Spirits
  • White Claw Releases REFRSHR Hard Lemonade
  • Freddie Noe Named Master Distiller of Fred B. Noe Distillery
  • Sonoma-Cutrer Releases Two New California Chardonnay Vintages
  • Podcast: Legal Cannabis and Cannabis Beverages
More News >>
logo
Food Advertisements by

Follow Us

Facebook
Twitter

Featured Drink

  • The Sun Cup
    The Suncup cocktail

Drink Recipes

  • 9 Cocktails For Memorial Day 2022
  • The Sun Cup
  • Attitude Is Everything
  • Amor de Madre
  • 8 Cinco de Mayo Drinks For 2022

Current Issue

Cheers Current Issue

Cheers Magazine

  • About Cheers
  • Advertise
  • Contact Us
  • Subscribe
  • Market Research

Events & Awards

  • Beverage Excellence Awards
  • Cheers Beverage Summit
  • Growth Brands Awards

Magazines

  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Handbooks (research)

E-Newsletters

  • Better Bartending
  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Universe
  • Cannabis Regulator
  • About EPG Brand Acceleration
  • Send File
  • Privacy Policy
© Cheers Magazine. All rights reserved.