Tag: be the meister
Jägermeister Unveils New Brand Identity
Jägermeister today unveiled a new global positioning, identity and campaign, marking the first major rebrand in its history. Launching in the U.S. through a creative platform …
Interview: Jägermeister’s CEO On The Future Of The Brand
The more things change for Jägermeister, the more they stay the same. Despite a new bottle and newly named U.S. importer for the world’s eighth best-selling premium spirit, Jägermeister’s …