Craft vodka brand Deep Eddy Vodka has unveiled its latest flavor: Deep Eddy Lime.
Made with real lime juice in small batches at the Texas-based distillery, this flavor joins the company’s citrus portfolio. Built on the foundation of the 10-time distilled Original Vodka, this new vodka has bright, tart flavors, the company says.
“From the first sip, Deep Eddy Lime delivers on the crafted, fresh flavor true to the brand’s reputation,” says Reid Hafer, group product director. “Deep Eddy continues to invigorate the vodka category and spirits industry with our innovative approach to simple, real flavors and passion for the Deep Eddy experience.”
Deep Eddy Lime will be supported in trade and consumer media, social media, out-of-home displays and retail point-of-sale. This new vodka is available nationwide beginning this March, for a suggested retail price of $19.99 per 750-ml. bottle.
In addition to Lime, Deep Eddy Vodka’s portfolio includes Original Vodka, Orange, Peach, Lemon, Ruby Red, Cranberry and Sweet Tea. The fast-growing brand was purchased in 2015 by Heaven Hill.
