Cheers

Cheers

The Beverage Business Magazine for Full-Service Restaurants and Bars

  • Beverage Trends
    • Beer
    • Wine
    • Spirits
    • RTDs
    • Wine Reviews
    • Marketing
    • Operations
  • Recipes
    • What I’m Drinking Now
    • Submit a Drink Recipe
  • Resources
    • eRNDC Login
    • SG Proof Login
    • CORE: Children of Restaurant Employees
  • Events & Awards
    • Cheers Beverage Summit
    • Growth Brands
    • BevX Awards
    • Supplier Awards
  • Podcasts
  • E-News
    • E-News Subscribe
  • Digital Issues
  • Cheers@Home

Elijah Craig Launches Toasted Barrel Kentucky Straight Bourbon Whiskey

07/29/2020

by: Melissa Dowling

Elijah Craig Toasted Barrel Kentucky Straight Bourbon Whiskey

Elijah Craig has announced the launch of Elijah Craig Toasted Barrel Kentucky Straight Bourbon Whiskey.

The latest line extension from the Elijah Craig family, Toasted Barrel adds an extra layer of sweet oak complexity to the traditional bourbon, the company says.

The process begins with fully matured Elijah Craig Small Batch, which is dumped and then re-entered at barrel proof into a second, custom-toasted new oak barrel designed in partnership with Independent Stave Company. Made with 18-month air dried oak, the finishing barrel is first toasted and then flash-charred using a moderate toast temperature and toast time.

Altogether this brings forward dark sugar flavors within the wood to create a balance of smokiness and sweetness after months of finishing, the company reports. Other flavor notes include spice and pepper notes that fade into milk chocolate with a hint of smoke as the finish lingers with chocolate and baking spices.

“Elijah Craig Toasted Barrel pays homage to our namesake’s pioneering spirit as the first to char oak barrels through thoughtful innovation in the barrel-aging process,” says Max Stefka, Elijah Craig senior brand manager. “It was a pleasure partnering with Independent Stave Company to create a custom toast profile and char level designed to best complement fully matured Elijah Craig. Twice barreled for nuanced flavor, Toasted Barrel showcases a straight bourbon process unique in the marketplace.”

Elijah Craig Toasted Barrel is bottled at 94 proof, consistent with Elijah Craig Small Batch Bourbon and Elijah Craig Straight Rye Whiskey. Packaged in the recognizable Elijah Craig bottle, Toasted Barrel is distinguished by new bottle decoration, face, side and neck labels with smoky blue features, the company points out.

Advertisement

With a suggested retail price of $49.99 per 750-ml. bottle, Elijah Craig Toasted Barrel launches nationally on an allocated basis this September.

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

Elijah Craig Toasted Barrel Kentucky Straight Bourbon Whiskey

Last modified: 08/05/2020

Johnnie Walker Blue Label 200th Anniversary Limited Edition Design and Johnnie Walker Blue Label Legendary Eight Previous Story:
Johnnie Walker Unveils 4 Bottlings for 200th Anniversary
Rum glasses on the distillery bar Next Story:
Raise A Glass to the 50th Black Tot Day

About the Author: Melissa Dowling

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recipe Rating




Follow Us

Facebook
Twitter X

In The News

  • Holistic Spirits Co. Unveils Botanical Vodka and Gin
  • Glenglassaugh Relaunches Core Range of Single Malts
  • FAT Brands Acquires Smokey Bones
  • WSWA Confirms Doug Shaw as Chairman of the Board
  • Russell’s Reserve Introduces Single Rickhouse Camp Nelson F
  • Campari Group To Distribute Miraval Wine
More News >>

Featured Drink

  • If You Meet Sartana
    If You Meet Sartana cocktail

Drink Recipes

  • 7 Coffee Cocktails for 2023
  • If You Meet Sartana
  • Corralitos Negroni 
  • Great Basin Sour
  • Negroni Riffs We Love For 2023

Current Issue

Cheers Current Issue

Cheers Magazine

  • About Cheers
  • Advertise
  • Contact Us
  • Subscribe
  • Market Research

Events & Awards

  • Beverage Excellence Awards
  • Cheers Beverage Summit
  • Growth Brands Awards

Magazines

  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Handbooks (research)

E-Newsletters

  • Better Bartending
  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Universe
  • Cannabis Regulator
  • About EPG Brand Acceleration
  • Privacy Policy
© Cheers Magazine. All rights reserved.

Insert/edit link

Enter the destination URL

Or link to existing content

    No search term specified. Showing recent items. Search or use up and down arrow keys to select an item.