What’s hotter than tequila? The spirit has enjoyed robust growth at retail and on-premise in recent years. Why is that? Who is the demo, what are the latest tequila trends and what’s the future hold — especially in a time of glass and agave shortages?
For answers, we recently interviewed Mike Moreno, owner of Moreno’s Liquors in Chicago, the largest retailer of agave spirits in America, and a Top 100 Retailer.
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Feature photo by Erol Ahmed on Unsplash.