Cheers

Cheers

The Beverage Business Magazine for Full-Service Restaurants and Bars

  • Beverage Trends
    • Beer
    • Wine
    • Spirits
    • Wine Reviews
    • Marketing
    • Operations
  • Recipes
    • What I’m Drinking Now
    • Submit a Drink Recipe
  • Resources
    • eRNDC Login
    • SG Proof Login
    • CORE: Children of Restaurant Employees
  • Events & Awards
    • Cheers Beverage Summit
    • Growth Brands
    • BevX Awards
    • Supplier Awards
  • Podcasts
  • E-News
    • E-News Subscribe
  • Digital Issues
  • Cheers@Home

Pernod Ricard Sells Frïs Vodka to Sazerac

10/03/2016

by: Kyle Swartz

Pernod Ricard has announced the signing and completion of the sale of Frïs Vodka to Sazerac.

“The disposal is in line with the Pernod Ricard strategy to focus on its priority spirits and wines brands,” the company says in a press release.

The value of the transaction will not be disclosed.

Frïs Vodka sells 250,000 9-litre cases in the USA annually, Pernod Ricard reports.

This continues a recently shopping spree by Sazerac, which owns Buffalo Trace, and earlier this year purchased Southern Comfort and Tuaca from Brown-Forman, and Paddy Irish Whisky from Pernod Ricard

Advertisement

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

FrÏs Vodka Frïs Vodka Pernod Ricard Frïs Vodka Sazerac Frïs Vodka sold Pernod Ricard sells fris vodka

Last modified: 10/03/2016

Previous Story:
6 Scotch Trends Seen By Jim Beveridge, Johnnie Walker Master Blender
Next Story:
First Female Winner Crowned At 2016 Diageo World Class Cocktail Competition

About the Author: Kyle Swartz

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recipe Rating




Follow Us

Facebook
Twitter

In The News

  • Distilled Spirits Council Launches Charitable Arm, DISCUS Foundation
  • Heaven Hill Elevates Third Generation of Family Leadership with Co-presidents
  • Sapporo Buys Stone Brewing
  • Courvoisier Bottles Mizunara-Finished Cognac
  • Podcast: How to Handle Visibly Intoxicated Customers
  • Burger & Lobster Launches Pours for Pride
More News >>

Featured Drink

  • Piña Colada Milk Punch
    Piña Colada Milk Punch

Drink Recipes

  • Piña Colada Milk Punch
  • Wizard of Os 
  • 8 Cocktails for the Fourth of July 2022
  • High Desert Swizzle
  • Tipsy Flamingo

Current Issue

Cheers Current Issue

Cheers Magazine

  • About Cheers
  • Advertise
  • Contact Us
  • Subscribe
  • Market Research

Events & Awards

  • Beverage Excellence Awards
  • Cheers Beverage Summit
  • Growth Brands Awards

Magazines

  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Handbooks (research)

E-Newsletters

  • Better Bartending
  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Universe
  • Cannabis Regulator
  • About EPG Brand Acceleration
  • Send File
  • Privacy Policy
© Cheers Magazine. All rights reserved.