Tag: Smirnoff Sourced
Smirnoff Sourced Watermelon Vodka
With National Watermelon Day right around the corner (Thursday, August 3), Smirnoff is launching its newest vodka: Smirnoff Sourced Watermelon. Made with Smirnoff No. 21 and …
How Smirnoff Is Reimagining Sponsorships, Concert-Friendly Drinks
The way that alcohol brands sponsor events is changing. Much of this reflects marketing for Millennials. Traditional “in-your-face” advertising turns off this generation. Rather, they prefer …