Tag: Heineken USA
Q&A: Why Heineken Zero’s A Hero
by: Melissa Dowling
Non-alcoholic beer Heineken 0.0, which launched in January 2019, won a Growth Brands award this year for being a Top Sales Driver. We caught up with …
Heineken Helps Launch AriZona SunRise Hard Seltzer
by: Melissa Dowling
Heineken USA and Hornell Brewing Company, an affiliated entity of AriZona Beverages, together will bring AriZona SunRise Hard Seltzer to the U.S. market. This collaboration combines …
Monthly Roundup: Beverage Alcohol Industry Promotions and Awards
by: The Staff
Bacardi Appoints New Global Category Vice President of Rums Bacardi Limited announced the internal appointment of Mauricio Vergara, 43, as Global Category Vice President of Rums. Vergara …
Heineken Recognizes Distributor for Responsibility
by: The Staff
Heineken USA (HUSA) has awarded the company’s 1864 Award for Responsibility to Andrews Distributing Company of North Texas. The award — which recognizes a top distributor for …
