Tag: diageo
Blade and Bow Kentucky Straight Bourbon Whiskey
Blade and Bow Kentucky Straight Bourbon Whiskey, Diageo’s newest brand within its American Whiskey portfolio, pays homage to the Stitzel-Weller Distillery in Louisville, Kentucky. Named after the two parts of …
Diageo Will Provide Nutrition and Alcohol Content Info Per Serving
Diageo has announced a global commitment to provide consumers with alcohol content and nutrition information per typical serve. This is a first for any alcohol company, according to …
Diageo to Invest $400 Million in Tequila Don Julio
Diageo will invest approximately $400 million in the future of Tequila Don Julio. The announcement today re-affirmed Diageo’s long-term commitment to its Mexico operations, according to a press-release, following …
Diageo Calendar Promotes Responsible Drinking
In the beverage industry, promoting responsible drinking is a year-round goal. To that end, Diageo has produced a wall-mounted calendar that offers safe drinking tips to help retailers in the …
Diageo Awards Suppliers for Business Contributions
Diageo has announced its 4thAnnual Diageo North America Supplier Awards. These awards recognize nine companies for their business contributions to Diageo’s success, according to a press-release. Award recipients …
Diageo and Thin Film Unveil ‘Smart Bottle’
It’s a natural transition: smartphone, smart car, smart TV, and now a ‘smart bottle’. Diageo and Thin Film Electronics ASA, a developer of printed electronics and smart systems, …
Diageo Single Malt Special Releases
Diageo has announced its 2014 Single Malt Special Releases for the United States. This year, the collection includes 11 whiskies, each representing flavors based on the place from …
Haig Club
Diageo announced the launch of its new single grain Scotch whisky, Haig Club. Developed in partnership with David Beckham and Simon Fuller, Haig Club is crafted …
Jeremiah Weed Flavors
Diageo has introduced three flavored whiskeys to the Jeremiah Weed brand: Spiced Whiskey, Cinnamon Whiskey and Sarsaparilla Whiskey. Each uses hand-selected spices. Ranging from 35.2% to …
Diageo’s Veteran’s Day Initiatives
The company is honoring veterans with a number of initiatives to provide support for prior and active duty military members through contributions to nonprofits, volunteer programs …