Tag: bud light
Anheuser-Busch Announces Advertising Lineup for Super Bowl 50
While NFL teams continue to battle it out this postseason for a Super bowl berth, Anheuser-Busch has locked down its place in the big game. Anheuser-Busch announced …
Bud Light Unveils New, Modern Look
Bud Light will look a lot different in the new year. The beer company this week unveiled a redesign for its cans, hoping the modern appearance is more …
Into the Light — Trends in the Light Beer Category
Macro brands still rule when it comes to light beer. But this lead has somewhat receded with the rise of craft, which has diversified the category …
Lemon-Ade-Rita
The successful Bud Light Lime-A-Rita franchise continues its expansion by introducing Lemon-Ade-Rita, a new summer seasonal flavor. Bud Light Lime Lemon-Ade-Rita is a lemonade margarita-flavored malt alcohol …
Bud Light MIXXTAIL
Bud Light is introducing a new cocktail-inspired product: Bud Light MIXXTAIL. Bud Light MIXXTAIL is 8% ABV and available in three flavors – Long Island, Firewalker and …
Survey: Majority of Americans to Celebrate Super Bowl Responsibly
This Sunday, most Americans who drink during the big game will do so safely. Anheuser-Busch recently announced results of a survey of 1,932 adults on this subject, conducted …
Bud Light Expands “Whatever” Campaign to Bottle Messages
Bud Light has added “Up For Whatever” messages to its labels, with more than 47 messages in the first run. The new packaging continues the brand’s …
Bud Light Announces Super Bowl Plans
The beer brand is creating the Bud Light House of Whatever for Super Bowl XLIX, also utilizing its hashtag #UpForWhatever from the 2014 ad campaign. From …