Category: Marketing

FeaturesMarketingOther SpiritsSpiritsStrategiesTequilaWhisk(e)y

Make Mine A Mini: Appetizer-sized Cocktails


Whether they are called apptails, couptails, or minis, appetizer-sized cocktails are small in size, but big on charm. They appeal to indecisive guests who just can’t pick one drink from the list, as well as those concerned about the amount of alcohol in ordering several full-sized libations.