Category: In the News
EU: Bud name not yours, A-B InBev
by: The Staff
The EU has ruled that Czech brewery Budejovicky Budvar gets to use Bud name in EU, not A-B InBev. Read the full story here.
Dallas expands smoking ban to nearly all bars
by: The Staff
Dallas’ newly expanded smoking ordinance, which city officials will begin enforcing April 10, will allow smoking in bars only if they generate at least 15 percent …
A-B receives low marks in new container recycling report
by: The Staff
(December 17 — San Francisco, CA) – A new beverage container recycling report was released today by the corporate responsibility watchdog As You Sow, who evaluated …
Heineken Opens Luxury Airport Bar At Newark Airport
by: The Staff
The company’s first branded luxury airport bar in the U.S. is opening at Newark Liberty International Airport in New Jersey today. Read the full story at …
A-B InBev introduces new corporate identity
by: The Staff
New logo emphasises strength, agility and focus. Read the full story at MarketingWeek.
Diageo tries draught cocktails in UK
by: The Staff
The new spirit and mixer dispense system, being tested in some UK pubs, is fount-operated and allows bartenders to quickly serve drinks with consistent quality. Read the full …
A-B InBev to cut 2,065 jobs
by: The Staff
About 75 percent of the job cuts will come from A-B’s St. Louis headquarters, and most will be engineers, IT and corporate positions. Read the full …
Sopporo releases world’s first space beer
by: The Staff
Sapporo Breweries has released a beer that uses barley that was grown on the International Space Station (ISS). Read the full story at the Telegraph.
Gift card sales down
by: The Staff
Gift card purchases will slip 5 percent this season to $25 billion, says study. Read the full story at the East Valley Tribune.
MillerCoors Hires Bromley Communications to handle hispanic media
by: The Staff
MillerCoors continued shuffling agency assignments today, appointing Publicis Groupe-backed Bromley Communications in San Antonio to handle its Hispanic media planning and buying chores. Read the full …
