Category: Cheers Blog
Alcohol On-premise In The Age Of Covid
by: Melissa Dowling
A Lightspeed/Mintel survey conducted in July 2020 sheds some light on consumer attitudes on beverage alcohol on-premise in the Covid era. For instance, more than half …
A Decked-out Daiquiri For Cotton Candy Day
by: Melissa Dowling
We’re not sure why National Cotton Candy Day is in December, or why it’s the same day as Pearl Harbor Day, or even why there is …
Jameson Lights Up Holiday With Whiskey Tree
by: Melissa Dowling
Irish whiskey brand Jameson is doing its part to try to brighten up the rather grim holiday 2020 season. The company has unveiled a limited-run of …
Aperol Street Murals Inspire Dreams of Italian Getaways
by: Melissa Dowling
In addition to face masks and social distancing, the coronavirus pandemic means life with less—or—no travel. To ease the pain and take American consumers back to …
Cheers To This Massive Margarita RTD
by: Melissa Dowling
The aptly named Party Can, a large-format, ready-to-drink Triple Spice Margarita, launched just in time for National Tequila Day July24. The l.75-liter canned concoction is made with 100% …
Vodka Tasteless No More
by: Melissa Dowling
The Alcohol and Tobacco Tax and Trade Bureau (TTB) in May quietly amended its requirement of vodka that the spirit is “without distinctive character, aroma, taste, …
Social Distancing With Dummies?
by: Melissa Dowling
On-premise dining is going to look and feel a lot different as restaurants start to reopen under the coronavirus pandemic, from the waitstaff wearing masks and …
Keeping Spirits Up
by: Melissa Dowling
The world changed in unimaginable ways in a few weeks this past March as the novel coronavirus began sweeping through the U.S. Just one small example: …
Raising a Glass On Prohibition’s 100th Anniversary
by: Melissa Dowling
It’s been 100 years since Prohibition took effect. On Jan. 17, 1920, the 18th Amendment to the United States Constitution outlawed on the production, importation, transportation …
Highland Park’s Tailgating Ship Show
by: Melissa Dowling
Here’s one way that Scotch enthusiasts, Viking decedents and Minnesota Vikings fans can stand out during tailgating season. Scotch brand Highland Park has created the “Highland Park …
