Cheers

Cheers

The Beverage Business Magazine for Full-Service Restaurants and Bars

  • Beverage Trends
    • Beer
    • Wine
    • Spirits
    • Wine Reviews
    • Marketing
    • Operations
  • Recipes
    • What I’m Drinking Now
    • Submit a Drink Recipe
  • Resources
    • eRNDC Login
    • SG Proof Login
    • CORE: Children of Restaurant Employees
  • Events & Awards
    • Cheers Beverage Summit
    • Growth Brands
    • BevX Awards
    • Supplier Awards
  • Podcasts
  • E-News
    • E-News Subscribe
  • Digital Issues
  • Cheers@Home

Wines Of Tejo Increase U.S. Import Activity

04/18/2017

by: The Staff

The Wines of Tejo, an organization representing vineyards from the Portuguese region, has recently ramped up their promotional efforts in the U.S.

A primary feature of the 2017 program includes a major presence at the USA Trade Tasting in New York on May 16-17, 2017, the organization says.

“12 wineries will be exhibiting, showcasing the distinctive wines which include unique blends of both indigenous and international varieties,” says Luis de Castro, Chairman of the Board of Wines of Tejo. “We will also be putting on a Masterclass presented by noted wine educator May Matta-Aliah.”

The Tejo region produces entry level as well as wines that retail between $12-$20.

“We recognize that we need to take the lead in educating our wineries to ‘Get U.S. Market Ready’.” adds de Castro “We’ve worked with Bevology, Inc. an experienced American wine trade marketing company, to train the members on everything from the Three-Tier system, through price structures and understanding how to align winery objectives with the needs of importers and distributors.”

Comissão Vitivinícola Regional do Tejo (CVR Tejo), known in the United States as Wines of Tejo, is an organization that oversees the viticultural and vinification practices of over 80 producers from the region. Nestled in the heart of Portugal along the banks of the Tejo River, which stretches from just beyond the Spanish border to the Atlantic Ocean at Lisbon, the Tejo region has been producing wines from native Portuguese varietals since the Middle Ages.

Advertisement

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Pinterest (Opens in new window)

tejo wine tejo wine import tejo wine importer tejo wines tejo wines isa trade tasting tejo wines trade tasting wine wines wines of tejo

Last modified: 04/18/2017

Previous Story:
Report: 68% Of Millennials Support Cannabis Legalization
Next Story:
The 2017 Wine Growth Brands: The Top Trends And Brands

About the Author: The Staff

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Recipe Rating




In The News

  • Elijah Craig Unveils Barrel Proof Bourbon Batch B522
  • DISCUS, Pronghorn Partner to Improve DEI in Spirits
  • White Claw Releases REFRSHR Hard Lemonade
  • Freddie Noe Named Master Distiller of Fred B. Noe Distillery
  • Sonoma-Cutrer Releases Two New California Chardonnay Vintages
  • Podcast: Legal Cannabis and Cannabis Beverages
More News >>
logo
Food Advertisements by

Follow Us

Facebook
Twitter

Featured Drink

  • The Sun Cup
    The Suncup cocktail

Drink Recipes

  • 9 Cocktails For Memorial Day 2022
  • The Sun Cup
  • Attitude Is Everything
  • Amor de Madre
  • 8 Cinco de Mayo Drinks For 2022

Current Issue

Cheers Current Issue

Cheers Magazine

  • About Cheers
  • Advertise
  • Contact Us
  • Subscribe
  • Market Research

Events & Awards

  • Beverage Excellence Awards
  • Cheers Beverage Summit
  • Growth Brands Awards

Magazines

  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Handbooks (research)

E-Newsletters

  • Better Bartending
  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Universe
  • Cannabis Regulator
  • About EPG Brand Acceleration
  • Send File
  • Privacy Policy
© Cheers Magazine. All rights reserved.