Ste. Michelle Wine Estates and Back Bar USA have announced the debut of “Shake The Vine,” a wine-inspired mixology contest, to take place at Tales Of The Cocktail in New Orleans at 4 p.m. on Wednesday, July 15.
The nation’s top mixologists are invited to submit original recipes to create unique cocktails using brands from Ste. Michelle Wine Estates’ portfolio, including Anew Riesling, Michelle Sparkling Brut, Red Diamond Temperamental Red Blend and Torres Orange Liqueur.
Mixologists whose recipes are selected for the top eight will be invited to compete at Tales of the Cocktail. Finalists will receive $1,000 to cover travel and accommodations, and will have opportunity to compete for a grand prize of $5,000.
All entries will be reviewed by a team of celebrity mixologists, as well as by representatives from Ste. Michelle Wine Estates and Back Bar USA.
Mixologists may enter the contest by filling out an entry form on shakethevine.com
Each entrant is permitted four entries online, one for each Ste. Michelle Wine Estates brand.
Contestants may also enter by sending a letter with their first name, last name, valid email address and a photo and recipe of the cocktail along with a self-addressed and stamped envelope to: Shake The Vine Prize Package at 4224 W. Reno Ave., Las Vegas, Nev. 89118.
Submissions are being accepted now through Monday, June 25.