Cheers

Cheers

The Beverage Business Magazine for Full-Service Restaurants and Bars

  • Beverage Trends
    • Beer
    • Wine
    • Spirits
    • Wine Reviews
    • Marketing
    • Operations
  • Operators
    • What I’m Drinking Now
  • Recipes
    • Submit a Drink Recipe
  • Events & Awards
    • Cheers Beverage Summit
    • Growth Brands
    • BevX Awards
    • Supplier Awards
  • Podcasts
  • E-News
    • E-News Subscribe
  • Digital Issues
  • Cheers@Home

Dissecting A Bartender’s Beat

Whether a bartender’s shaking rhythm reminds you of a dance beat or a train whistle, many believe it’s fundamental to creating a well-crafted cocktail.

01/14/2013

by: The Staff

Whether a bartender’s shaking rhythm reminds you of a dance beat or a train whistle, many believe it’s fundamental to creating a well-crafted cocktail.
 
A recent post on NPR’s food news blog The Salt points out that the shake makes a drink cold and distributes its contents evenly. But some experts say there are some factors that may affect the perfect blend.
 
For starters, not all ice is created equal. And the quality of the ice can affect how long and how hard you should shake a cocktail.

Edward Korry, a Cheers Editorial Advisory Board member and head of Johnson and Wales University’s beverage and dining services program in Providence, RI, says most cocktails reach their prime at 15 to 20 seconds of shaking. But if you happen to be using hollow ice that’s going to break apart quickly, you need to reduce that to a five- to seven-second shake because of the water dilution, Korry says.


Not everyone agrees that maintaining a rhythm in your shake or using perfect ice creates a better drink. And there’s not much definitive data on the topic, though an experiment conducted by three New York cocktail enthusiasts in 2009 found that neither the style of shaking nor the type of ice had an impact on the temperature or dilution of the cocktail. But most believe that the shaking process is essential to “the theater of the bar.”

Read the full article here.

Last modified: 01/14/2013

Previous Story:
Dos Equis Engaging Customers with POS and Channel-Specific Offers
Next Story:
How America Drinks: Water and Wine Surge, Cheap Beer and Soda Crash

About the Author: The Staff

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

In The News

  • Ballast Point Unveils Brand Redesign
  • Disaronno and Jack Daniel’s Partner for Velvet Fire
  • Meet The Mixologist: Keyatta Mincey Parker
  • New Rémy Martin Bottle Celebrates Music Culture
  • Yuengling Distribution Expands into Texas
  • Country-music Star Thomas Rhett Launches Dos Primos Tequila
More News >>

Follow Us

Facebook
Twitter

Featured Drink

  • The Winter Rebel
    The Winter Rebel cocktail

Drink Recipes

  • The Winter Rebel
  • Feel The Warmth Of Hot Cocktails
  • Oh, Sherry!
  • Glorious Beginnings
  • Reindeer Mule

Current Issue

Cheers Current Issue

Cheers Magazine

  • About Cheers
  • Advertise
  • Contact Us
  • Subscribe
  • Market Research

Events & Awards

  • Beverage Excellence Awards
  • Cheers Beverage Summit
  • Growth Brands Awards

Magazines

  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Handbooks (research)

E-Newsletters

  • Better Bartending
  • Cheers
  • Beverage Dynamics
  • StateWays
  • Beverage Wholesaler
  • Beverage Universe
  • Cannabis Regulator
  • About EPG Media
  • Send File
  • Privacy Policy
Powered by WordPress and Versal.