Pairing food with cocktails can be a little tricky, although there was a time when Americans would sip a Manhattan throughout their entire meal. This utter disregard for how the beverage and food complemented each other was replaced by our interest in matching wine with food. Now the craft beer movement has some beer lovers (correctly) claiming that beer can be even better with food than wine.
FINALLY – An uptick in spending! Find out how to get your share.
It’s the moment we’ve all been waiting for: Consumers are spending at the bar again. That’s not to say sales and profits will automatically come your way. You need to work for them! The Cheers Conference will help you develop new ideas for doing just that.
Do you need more social media outreach? Marketing? New drinks? A revamped menu? Are your operations as tight as they could be?
Join us at the Crowne Plaza Dallas Downtown February 12-13 for the 16th annual Cheers Beverage Conference, where some of the industry’s most forward-thinking f&b operators and industry leaders will offer suggestions to help you STIR THINGS UP! and cash in on the trends.
Cheers Beverage Conference 2013 offers you:
. Research – Find out what the latest Cheers On-Premise BARometer Handbook reveals about consumer trends both at the bar and on the menu
. Menu Trends – Get even more on menu trends as Next Level Marketing shares fresh data
. Tastings – Discover nuances in wines, beers and spirits that can help you upsell as you exceed your customers’ expectations and ignite their imaginations
. Operator Insights – Hear what your peers are experiencing and how they have approached challenges and opportunities with profitable outcomes
. Social Events – Build your network of business partners and friends through events including our welcome reception on February 12
Mark your calendar today for February 12-13, and plan to join us in Dallas. We’ll post weekly updates in this newsletter, and you can visit CheersConference.com for more details as they become available.
½ part Kilbeggan Irish whiskey
½ part DeKuyper Buttershots liqueur
1 part Orange juice
1 Slice of bacon
Enjoy the Irish whiskey and Buttershots first, followed immediately by the orange juice. Finish with a slice of bacon.
This recipe was sent to us by Kilbeggan and it was created for Halfway Day, the point six months past St. Patrick’s Day, to be celebrated later this month.
Strawberry & Mint Daiquiri
3 1/2 oz. MXR Strawberry Daiquiri mix
1 oz. Rose’s Mojito traditional
1 1/2 oz. Light rum
1 3/4 Cups of ice
Optional: Add a few strawberries. Blend for 10 seconds. Garnish with strawberry, lime and mint.
Thanks to MXR Essentials for sharing this drink recipe with us.
5 Apples High
5 oz. Fresh-pressed Apple Cider
4 slices Macintosh Apple
3 oz. Laird’s Applejack
2 dashes Shrub and Co. Apple Shrub
1 oz. Apfelkorn Apple Liqueur
Add cider, applejack, bitters, and apple liqueur to an iced tin and shake well. Strain into an iced Collins glass and garnish with apple slices.
Thanks to mixologist Nathan DeWitt for sharing this drink recipe with us.
Ruth’s Chris Introduces Vintage-Inspired Cocktails
Japanese Whiskeys Gaining Ground in the U.S.
Burger Chains Stand Out with Spirited Shakes
Last modified: 09/14/2012