Category: Strategies
The Art of Curating Signature Drinks
Imagine walking into a boutique seaside hotel lounge in coastal Maine called the Ocean Breeze. What would you order? A bottle of the same wine or …
Tips For Protecting Against a Data Breach
While it’s not uncommon to hear about security breaches from large corporations such as Chick-fil-A, Chipotle and Pizza Hut, data breaches can happen to restaurant chains …
Beverage Trends for 2024
Trend picks and predictions for 2024 began rolling in late last year, and we’ve poured over numerous reports. One thing everyone seems to agree on: No-/lo-alcohol …
Applebee’s Unveils Mezcal Cocktails
A sure sign that mezcal has hit the mainstream: Applebee’s on Jan. 8 announced the launch of three mezcal Margaritas. The Pasadena, CA-based chain, which operates 1,654 …
Podcast: The Top Cocktail Trends of 2024
In this episode of our On & Off podcast, we talk the top drinks trends of 2024, with Andrew Freedman, founder of the San Francisco-based agencies …
Tempo by Hilton Embraces the Free-Spirit Bar Experience
Hilton’s contemporary lifestyle brand Tempo by Hilton is answering the call for more non-alcoholic cocktails with a unique beverage program. Kicking off with the Tempo by Hilton Times Square flagship in …
ESG Efforts On- and Off-premise
Sustainability is no longer just an ethical consideration; it’s a strategic necessity, says Maria Pearman, principal and leader in the food and beverage practice at national advisory and accounting firm GHJ. Data …
It’s a Pappy Holiday at Houston Bar
Eight Row Flint in Houston, TX, knows what guests really want for Christmas: Pappy Van Winkle. The Texas icehouse hosts Pappy Van Winkle Day every year on Dec. 26, during which it …
Claus for Celebration Cocktails at TGI Fridays
Dallas-based chain TGI Fridays is going back to its bar roots with a new seasonal cocktail menu. The Claus for Celebration menu brings “next level presentation …