Author: Kyle Swartz
Bacardi Solidifies Relaunched Havana Club Brand With New Campaign
After last year’s skirmish over the rights to the Havana Club brand name in America, Bacardi has backed its newly relaunched rum brand in America with the …
Creative Takes on Smoked Cocktails
What grabs customers’ attention better than cocktails smoked on the bar counter? That campfire smell, the ignition device, the smoke gathering and rising — it appeals …
Bacardi Hires Suntory Executive for Brand Development Role
Bacardi today announced that industry veteran Maurice Doyle, 51, has rejoined their company as President – Incubation Brands and Global Commercial Development. Under the leadership team in …
Cordial Trends in 2017 Point Towards Changing Tastes
Cordials and liqueurs have long been a staple on the backbar. But there’s been a shift from the super-sweet, brightly colored concoctions to more natural and …
Shackleton Blended Malt Scotch Whisky
Whyte & Mackay, among the world’s largest producers of Scotch whisky, has announced the launch of Shackleton Blended Malt Scotch Whisky in the U.S. market. Shackleton …
Highland Park Full Volume
Highland Park has announced its newest single malt Scotch whisky: Full Volume. Highland Park Full Volume was made with music lovers in mind. To “showcase the similarities …
8 Whiskey Cocktails to Make This Winter
Winter season is upon us and that means hardier cocktails are very much in style. Whiskey drinks are popular all year, but especially now, when customers …
Moon Harbour French Whiskies
Two blended whiskies from Bordeaux, France, will be available in the U.S. in early 2018: Moon Harbour Pier #1 and Moon Harbour Pier #2. These are blended …