Place your press release copy here.
,
Betty Boop! Sparkling California Wines
Vintage Property goes Sparkling, This little lady means Big Business for themed Wine List, table top promo and celebratory fun!
BETTY BOOP!TM It’s the Beverage that puts the “Boop” in the “Boop Oop a DoopTM”!
California Flavored Sparkling and Brut Wines
TASTING NOTES
Lodi, CA – Betty Boop TM, – exclusively licensed by King Features/Hearst Entertainment to Keg Trading Company, bottled by Weibel Family Vineyards of Lodi, California.
Betty Boop Champagne Style Sparkling Wines
“Betty Boop” TM Sparkling California Wine has a beautiful, soft pink hue that is accentuated by tiny bubbles. Fresh aromas of ripe raspberries mingle with notes of sweet red cherries and white peaches. Pleasantly fruity, with a nice, naturally tangy finish, this festive sparkling wine pairs well with white chocolate, Ambrosia salad, soft white cheeses, and rich cakes. Sip ice cold in a tall fluted glass or use it as a mixer in any of your favorite cocktails.
Composed entirely of French Colombard, an offspring of the Chenin Blanc grape, Betty BoopTM Sparkling California Wines are produced in the Méthod Charmat, in which a cold secondary fermentation occurs in stainless tanks and then bottled under pressure. – Festive for all occasions – it’s the the perfect 20 something date drink,that also stands up to vintage demographics who relive the Minnie the Moocher era – Alc. By Vol.: 11%; Residual Sugar: 2.8 g/L, Total Acidity: 0.6 g/100 ml
Available in limited Edition Collectible with Vintage Art Labels
“Betty Boop”: known as the first and one of the most famous sex symbols on the animated screen; a symbol of America’s first Great Depression era, a reminder of the more carefree days of Jazz Age flappers. Her popularity drawn largely from adult audiences, while the cartoons, while seemingly surrealistic, contained many risque/psychological elements, particularly in the “Talkartoon”, Minnie the Moocher, featuring Cab Calloway and his orchestra.
The new Betty Boop Sparkling style reflects the classic product out of France, where Betty Boop has been seen as a champagne. In England, a successful similar ‘girl’s beverage product’ known as “BabyCham”, historically successful is now marketed again as a Female 20 something demo “date drink” with a gossip fan club niche.
Betty Boop TM, the drink that puts the “Boop” in the Boop Oop a Doop! is simply Boop-alicious! and delivers a high recognition brand that buttons up this niche in select markets.
The product is exclusively licensed by King Features/Hearst Entertainment to Keg Trading Company, while bottled by Weibel Family Vineyards of Lodi, California.
The Sparkling Wines for Restaurant, On Premise Tavern, Pub & Nightclub Sales, Theme Entertainment Restaurants, Resorts and Specialty Wine Retailers is available in Brut, Raspberry and Peach Flavored Sparkling Grape Wines.
Selling branded beverages, supported by In Store table top and even digital signage and videos of the original Betty Boop Cartoons available to participating bars and lounges, with compilation DVD sets for specialty retailers’ giveaway, helps to have the restaurant, lounge or the specialty retailer profit with further promotional consideration by selling an iconic image or brand in their select chains. While wines are becoming more popular in comparison to larger beer and ale sales volume, using the leverage of a major theme or entertainment brand extended beverage helps to increase sales, especially selling to a consumer market for those who may not understand the higher profile difference between a Syrah, a Petite Syrah, a blonde Cabernet, or as relates, the higher price point sparkling champagnes such as Dom Perignon.
When Don Perignon was placed in a high profile motion picture, the brand became iconic and now fetches a higher price for consumption. Keg Trading Co knows that offering iconic entertainment brands as well as in store media support can help a restaurant or tavern move more product, with excellent quality taste, a moderate consumer price, (SRP $19.95 and $29.95 for in restaurant or on premise sale) and a pre-conditioned consumer market with high awareness of the themed entertainment brand.
A universal icon, Betty Boop has teamed with world-famous brands, including:
Adidas ®
Chevrolet
Cingular Wireless
Coca-Cola ®
H&M
Iceberg
Major League Baseball
Marks & Spencer
MasterCard
NASCAR
Universal Studios theme parks
Betty Boop has powerful direct-to-consumer marketing programs supported by multi-million dollar advertising and her products have been featured in major media outlets. This little woman means big business. Strong sell-through at retail. And consumer satisfaction guaranteed. We’re confident Betty Boop business will only continue to grow because the licensing partners are among the best in the world. Products are high-quality and filled with fun. People of all ages love Betty Boop.
Contact
Nick Wiesenfeld email: winenick2@gmail.com
Tel: 949 533 8780
or
Galina Capello email: GalCap@kegtrader.com
Tel: 951 317 7547
# # #
©2011 King Features Syndicate, Inc./ Fleischer Studios, Inc. ™Hearst Holdings, Inc./ Fleischer Studios, Inc.
Last modified: 02/16/2012